A film by the University Studies Abroad Consortium (USAC) ...
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Shanghai is one of the world's great cities. Its night skyline boasts thousands of colorful high rises, revealing the modern face of China—one of sophistication, big business, vibrant art and culture, and fine cuisine.
At night, it becomes a spectacular cacophony of 60-story neon canvases where high-tech graphic artists try to outdo each other with dazzling displays. Armani, Sony-Erickson, Starbucks, Canon, Ikea, Dell, IBM, Hitachi, and Toshiba are just some of the businesses competing with gargantuan high definition plasma screens. They serve as a constant reminder and visual testimony of Shanghai's startling transformation from heavy industry to services, logistics, and high technology.
Since market restrictions were lifted, ShangHai has embraced the forces of business and design, shaping a fresh, new city that is sophisticated and innovative, defying the stereotypical notions of China.